Vancano | SEO, content, analytics
I fix marketing and content problems
Categories: SEO | Content Strategy
I first saw this graph in a Search Engine Watch article. And it rung true, read below the graph for my reasoning. Why content vs technical SEO matters in enterprise Links are always important, …
Continue Reading about Can a simple SEO checklist help enterprise websites win at SEO? →
Google Analytics and Search Console can be an intimidating place for non-technical content creators. I’ve found with tools like these, it’s not that people can’t use them, or learn how. But it’s …
You don’t need to pay for dynamic QR codes. You can create your own using a shortlink tool and InDesign or a free online QR code generator. The tech might seem complex but it's actually quite simple. …
Continue Reading about How to generate dynamic QR codes (guide) →
This is a 5 minute Spotify SEO experiment I did out of curiosity one lunch break. The data isn't deep, the methodology isn't robust, but it's a bit of fun. If you're doing your own Spotify SEO …
Continue Reading about Spotify SEO – Can you influence where a playlist ranks? →
My sister's father-in-law once advised me "When the conversation turns to toilet humour, you know it's time to leave." A wise man indeed. Well, Google Trends has turned to the toilet - to the …
Continue Reading about Bidet – Google search increases 300% due to toilet paper panic. →
Every job has its pearls. The things that make you really happy and excited. For me, it’s finding high quality content that’s hidden away. It’s like finding a treasure chest of potential. In this …
Continue Reading about Drum sample case study – repurposing content for SEO →
