I’ve worked with or for:
Pen9 Creative: Freelance SEO Consultant
Let me help with your SEO, content design and web analytics.
These 3 fields form a close partnership to make your website work hard for your business.
And if you’re wondering, Pen9 Creative is the name I freelance under.
Search Engine Optimisation (SEO)
The core of SEO is about understanding people and technology. Google and other search engines want to provide a better experience for people. So if you can match your content to a person’s search intent and provide value then search engines will reward you. As long as the engines can understand your website, that’s where Technical SEO comes in.
Content Design and Strategy
Communicating in a clear, accessible and structured way is the heart of content design. Then content strategy is the plan behind the content you create, and it’s goal is to unite business objectives with user needs. Both are grounded in data, process and business results.
Web analytics is about understanding the data behind your website so you can make it better for your visitors. A better experience will result in more business and profit from the website.
Free copywriting course
Copywriting is the art and science of writing clearly to communicate and persuade. Even in a world dominated by video and podcasts, the written word is important. After all someone needs to write the script. I’ve curated a free copywriting course for anyone wishing to learn this core skill.
My portfolio of work
Most of my work is either written, data or strategic. So I don’t have much in the way of pretty pictures to show. What I do have are a number of case studies and stories about the work I’ve done.
This is my personal site, so while I mainly write about marketing experiments and case studies, I also write about my hobbies and things that interest me – such as gardening.
Marketing is my work and a hobby, but I also have other hobbies too. Gardening is the perfect downtime to get away from the computer. Where as learning to be a visual artist is a creative outlet.